For any e-commerce website, the ultimate goal is to increase sales. This is why you have to make sure that…
It’s been months since I gave you an update about my journey here at FigPii! This week I am going…
In Jan 2022, Shopify had 2.6 million stores from the US alone, according to Ecommerce News. Admittedly, most Shopify’s stores…
When are heatmaps most useful? When was the last time you looked at a heatmap of your website? Today? Yesterday?…
One of the many worst mistakes you can make on your website is to implement major changes without running any…
According to Qualaroo, 53% of customers feel that brands fail to meet their standards. The reason? There is a gap…
GDPR or General Data Protection Regulation is an act that came into force in May 2018. I’ll explain GDPR to…
Case studies have been an eye-opener for me into the worlds of conversion rate optimization and product marketing. Although it…
Table of ContentsWhat’s A/B Testing?Stage 1 – Creating Your HypothesisStage 2 – Creating Your TestStage 3 – Running The Test!Stage…
The advantages of using user behavior tools are well-documented. They can help you understand how users interact with your website…
Have you ever walked into a restaurant without researching how much it’d cost you first? It’s kind of the same…